Content marketing: what every small business should know
Take a short cruise through the interwebs and you’ll come away with the idea that content marketing is pretty darn near magic. It works three times as well as traditional “push” marketing! It costs 62% less! In fact, the language is so glowing, if you’re anything like me (with my highly-developed “you must be selling me a bridge” syndrome), it is pretty easy to assume that it can’t possibly be as good as they say. But… Content marketing really does...
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